Marriott's Surfwatch

When Marriott Surf Watch Resort asked World Design Marketing if we could create a big idea brand image that would help Surf Watch break out of the typical island resort marketing mode, we said: Pull up a chair. Soon, we had created a gamut of materials including collateral, outdoor, sales center displays, airport displays, illustrations, and print and direct mail marketing. The result: one of the most successful new property launches for Marriott Vacation Club International to date.